The platform is rolling out a fresh option that allows them to reduce the volume of AI-made content appearing in their streams. This step comes as the company announced that it currently hosts over 1 bn content made with AI.
Trial and Implementation
The update is undergoing trials over the next few weeks before a global release. This shift coincides with a surge in AI-generated material, driven by recent AI video creators.
AI Content on Other Platforms
Recent reports that almost a tenth of the most rapidly expanding content creators on a competing service exclusively feature clips produced artificially. A large amount of this material is deemed low-quality AI content, a phrase for poor-quality, bulk-generated content that is typically nonsensical or surreal.
“We know from our community that a lot of users enjoy content created using AI tools, including computer-generated images to informative clips, and we aim to provide users the option to see more or less of that, according to their own preferences,” commented a spokesperson.
Scale of AI Content
TikTok disclosed that there are presently 1.3bn videos on its network labeled as artificially created. In total, in excess of 100 million pieces of content are uploaded to the app every day, making clips made by AI a relatively small percentage of its total content library.
User Control Features
Users will be able to limit or boost the volume of AI content they view by opening the content preference feature in the application and selecting “AI-generated content”. Other topics that are already be modified under the filter encompass news, clothing, beauty, and movement.
AI Disclosure Rules
The platform’s policies mandate users to tag lifelike artificially created content, and it bans harmful deepfakes of well-known individuals or critical incidents. Any believable AI-generated clip that is unmarked can be taken down under its terms of service.
In addition, the app will henceforth attach an artificially created label to content made using its proprietary AI systems, or identified by an collaborative effort for recognizing content made by AI. This measure is intended to stop users from attempting to circumvent the disclosure requirement.
AI Literacy Programs
The company is furthermore introducing a two million dollar AI literacy fund for professionals and groups to produce informative material about responsible artificial intelligence. This initiative will support educational bodies focused on training computer science.
Platform Protection
TikTok has justified its safety measures, amid controversy over plans to lay off numerous safety staff in Britain. The company is set to cut a significant number of roles in its trust and safety team in its British office, with labor groups and digital protection specialists raising concerns that humans are being replaced by machine-led review.
A company official explained that staff-based oversight would remain essential, but artificial intelligence can shield workers by eliminating the most harmful content before it gets reviewed by humans. TikTok announced a notable drop in explicit and harmful content handled by human moderators over the past year due to the use of its machine learning processes.
It is vital to balance people and machines to maintain a secure environment,” the executive stated. “We’ll have staff as involved in the system, but we also think it’s highly necessary to limit contact with unsafe media as swiftly, which is the area in which a significant AI assistance is really helping us process content quickly.”
